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SaaS · Technical SEO
Launching Nesto.id on a clean SEO foundation
A new marketplace and blog, built SEO-first from the structure up, in close coordination with the marketing and design teams.
- Client
- Nesto
- Role
- SEO Specialist
- Year
- 2021-2022
10K
organic sessions reached in 1st year
130%
average month-over-month growth
The brief
Nesto needed its new site and blog to be built for organic from day one, not retrofitted later. That meant translating business drafts into a site structure that search engines and users could both navigate.
Execution
- Developed nesto.id and its blog on an SEO-friendly foundation: clean information architecture, indexable templates, and sensible internal linking.
- Coordinated with digital marketing to turn business drafts into a coherent site structure.
- Worked with the UI/UX team so layouts supported both readability and crawlability.
10K
organic sessions, year one
130%
avg. month-over-month growth
Results
The site reached 10K organic sessions within a year, growing at an average of 130% month over month. A foundation built correctly at launch did the compounding.
Technical SEOLaunch
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